Project Name

Hamdan Hub 2021

Client / Agency

Hamdan Hub

Hamdan Hub is the link between government entities in all innovation and improvement related processes with the government services. It provides the opportunity for government entities to present their distinctive initiatives that have been nominated for the Hamdan Bin Mohammed Programme for Government Services 2020. Hamdan Hub is an opportunity to share knowledge, learn and promote pioneering practices in government services in Dubai.

The Hybrid Event

which took place at the Hamdan Hub 2020 event, was organized by Dubai The Model Centre (DTMC) and the Executive Council of Dubai to set new standards for excellence and innovation in government services. The Crown Prince expressed his appreciation for the commitment shown by government entities in raising positivity and fostering the collaborative spirit necessary to meet the growing demands of customers.

Multiple locations

were set up for the event broadcast. Eight of the entities had a full studio setup in their premises and all Director Generals of those entities were together with HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum watching from the Expo 2020 Leadership Pavilion. Besides those locations, the MC was also tuning in from a separate location - City Makers, brining the total number of locations to 10.

National and International Juries

joined in, at the day of the event, through a video link in a separate dedicated jury room where the final decision for the winner was taken.

The Final Surprise

to make the hybrid event feel more connected was the awarding the Hamdan bin Mohammed Program for Government Services flag  - one given to the Director General of the winning entity by HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum himself, and the other flag given to the winning team at their location.